To start promoting on Instagram, you will be required to provide:
- a link to the site, or detailed information about the company, products, or services;
- access to Instagram page (if it's not created yet, make sure to create and link it to your mail, so the creator and owner will be you);
- if we do to cross-post to Facebook, a link to the business page. (if you do not know how to find or create it, see our Blog);
- your company's logo in PNG format (if you have - in PSD as well);
- which one Geo location we are promoting to and briefly about the main Target Audience (just describe the ideal client, for example: A man, 30-50 years old, real estate owner, interested in investing);
- your contact information for customer feedback;
- are their corporate colors we should follow? Are they different from the website and logo?
This information will be enough for the initial introduction. Of course, as the work progresses, new clarifying questions will arise from both the Project Manager and the Designer, Editor, and Target Manager.